Go from feeling overwhelmed and stuck
To confidently knowing exactly what to post and when to do it!


Create social media that works for you and your biz!

Make this the year you market your biz better!

To the hustling small biz owner who frantically posts and markets your biz at the last minute and with the last bit of energy you have, but who really wants their social media to speak deeply to their dream client and get them the help they need…

You may be feeling like...


I’m just overwhelmed by social media


How do I simplify my content planning process


I don’t have the words to say


I don’t want to bug my audience


What if I post and no one engages?


What if I post and I get negative comments?

It’s so frustrating!

You’ve tried the plug-and-play templates, followed along with what someone said worked for them, and even tried posting when the inspiration has hit, but nothing’s working. Your audience isn’t growing or engaging or buying. You haven’t found anything that would make

Content Creation
Easy and Simple



You wake up every morning knowing that your posts are already scheduled...


Your schedule is BOOKED with dream clients you LOVE working with…


You’re confident that your dream audience is hearing your message...


When you release a new product or service, your audience is READY to buy...


Your head hits the pillow and you don’t hop back up to “do a quick post” because you forgot to post today...


You can relax, serve your people, and make an impact...

…And do it all in a way that feels light, easy, and good to you!

No more sitting on the sidelines waiting for clients to come to you (which hasn’t worked anyhow), you can make your marketing sing (or at least dance along to a great 80s playlist!)

What is this super sauce?

It’s showing up strategically, intentionally, with the right content, delivered in the right way, at the right time, connecting deeply with the right people.

I know you didn’t start your business because you LOVE marketing. You started your business because you were passionate about helping people with the product or service you offer.

And now you find yourself posting a last minute “oops I forgot to post anything today” random post...so random...

Or struggling to post something different than everyone else is posting…

Or you’ve just been posting what you sell and nothing personal and no one actually knows you (even though you KNOW people buy from people they know, like, and trust)...

Or you’re trying to make your content sound like you and not like the industry leader that you follow but you’re just not sure how to make that happen…

Or you get so excited about inspiring your audience, they don’t even remember that you have a biz…


It’s not your fault!

Way too many online influencers give bad advice. And it can feel scary to put yourself out there online. But when you have a proven process and a supportive community, it makes all the difference in the world.

Hi there!

I’m Deb, your biggest cheerleader, your Social Strategist, and I am obsessed with helping you market your biz better.

I bring my twenty years of marketing and sales experience to every.single.conversation I have with clients. My creative brain actually THINKS in social media post ideas - like VH1’s pop-up videos!

Over the past 8 years, I’ve helped hundreds of business owners, just like you, market their biz better -- easily, simply, and effectively. In the process I’ve created a proven content strategy that will work for every business, in every industry, no matter what social media platform you use.

I know exactly what you need to do to deeply connect with your dream audience. And I’ve broken it down into my brand-new, signature workshop:

Use my experience and brainpower to
Transform your Social Media


A go-at-your-own-pace event designed just for you!

Providing you with an entire catalog of social media marketing ideas you can return to again and again. You’ll never be stuck creating content again.

Here’s what you can expect when you purchase


Confidence that you have the EXACT ideas to market your biz


Ideas that you can put into action immediately


A co-created catalog of personalized prompts - guided by my experience - that you can return to over and over


A clear understanding of the 4 content pillars and how to lean on them FOREVER!


The 4 phases to SIMPLIFY your content planning process

"Deb makes marketing on social media effortless by guiding you to curate content right there in the workshop. Content that is aligned with you and reaching your dream client."

Liz McHutcheon
Running Coach

Here’s a glimpse of the sessions inside
For The Love Of Your Content:

Session 1: Inspiration

Knowing what type of content to share that will inspire your audience makes social media fun! Social media is meant to be “social” and posting inspirational content is one way to connect more deeply with your dream audience.

Session 2: Value

When you deliver value, your dream clients trust you to deliver the information they need. When you are a resource you stay top of mind and become the go-to person in your industry for your dream clients.

Session 3: Services

Sometimes my clients forget to remind their audience they have a business. But if your dream clients don’t know what you do and how you can help them, when they need help, they won’t think about you. This session will change that.

Session 4: YOU

Stand out from everyone else “like you” in your industry. It’s easy to feel like you’re just one of many but you are the only YOU. Your experiences, likes/dislikes, favorites, skills, family, etc., are all the pieces that make up you! No one else has the exact same pieces in the exact same way. When you choose to show up as yourself, your authentic content attracts your dream clients to you.

The also includes:


Replay of Q&A to make sure you create the personalized, specific content ideas that your dream client is craving


Worksheets and tools to guide YOU in your content creation. Including: 3-page content calendar tool and content pillar worksheets for each session

Plus you get:

Ideas to get YOU inspired to create content: My very best tips for getting in the zone (including my favorite playlist!)...what you need to do before sitting down to create your best content
4 phases to simplify your content planning process
15 ideas to caffeinate your content to download and keep handy - more inspiration
A behind-the-scenes look at my content planning process

What Workshop Participants Are Saying

"The Content Workshop series was amazing! Such great energy from Deb and everyone who attended. I took pages and pages of notes and I have over 100 specific content ideas for my business for social media posts, emails, and blog posts!! That's over 3 months of content...even if I post every single day! And I know I can go back through my notes and pull together another 100 posts easily and quickly. This is exactly what Deb promised -- the last content workshop I'll ever need."

Sharon R Page
Conversion Copywriter

"Deb, this content workshop is SO GOOD! You've broken things down in a simplistic way and guide us on a step by step journey to bring out the creative ideas that are already inside of us! PLUS the container you created for the group to share ideas with each other - AMAZING!"

Kathryn Shibelski
Second-Chance Hiring Advocate

"Deb’s content Workshop was nothing less than amazing! I have over four pages of ideas for content to share with my dream clients. Each Workshop allowed me to ask questions, share ideas, and be inspired while meeting other like-minded entrepreneurs! I love how the workshop wasn’t jammed into three days but spread out over several weeks so that I could really put my ideas into action! Having a simple, turnkey portal to access all of the additional bonuses and handouts made the experience “easy”, which for this busy biz owner is super important. Deb’s Energy, love for what she does, and creative thinking make you want to come back for more week after week! Do yourself a favor... join the workshop!"

Sarah Surritt
Get Pawsitive Dog Training

WHEN is it all happening?

Tuesdays, June 1, 8, 15, 22
2 pm Eastern/ 11 am Pacific
Sessions will be recorded if you can’t make it live.

What’s the value of having endless ideas when it’s time to sit down and create?

The marketing “gurus” will say that I need to tell you about the thousands of dollars these sessions are worth (and I truly believe that they are!) but I know my dream clients and you don’t need a big sales pitch. When you’re ready for this, you’re ready.

If that’s you, you can register today for $888.

Or you can divide it into two installments of $444 each.


Who is this workshop for?
Small Biz Owners, creating their own social media content, who want to stand out from everyone else “like you” with the content their Dream Client is craving. And do it easily, consistently, and confidently.
Who is this workshop NOT for?

Small Biz Owners who don’t care about standing out from the crowd

What if I outsource my content creation?

Yay you! At the end of the workshop you will have a catalog of creative content ideas you can use in planning meetings with your VA or team member.

Do I need to view all of the content?

We go DEEP into each of the 4 Content Pillars: Inspiration, Value, Services & You. You will have the replay if you want to view one pillar at a time.

If I don't like what you're serving up, can I get a refund?

This is a one day event; all purchases are final.

How long will I have access to the materials?
Forever, and ever, and ever and everrrrrrrrrrr

Ready to show up and shine bright?
We start on June 1st!